SUSTAINABLE PACKAGING FOR
BABY CARE

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STACKERS

An innovative and eco-friendly alternative to conventional baby shampoo packaging.

Single use plastics make up the majority of plastic packaging produced. Plastics are used for just a few minutes, days or weeks, yet could take 100-300 years to fully break down. Plastic recycling programs exist but do not accept mixed material packaging widely used in baby care packaging.


The objective was to design a sustainable package that looked good, extended the life of the packaging significantly and could be readily recycled.


StackeRs is an innovative new way to package baby bath products. The design encourages users to reuse it as a toy once it has fulfilled its initial function as a container. The design was modelled on a building block toy for several primary reasons:

  • Building block toys are one of the most versatile and timeless toys; children of all ages and generations play with them

  • The aim is to encourage reuse over disposal to limit waste

  • Different products in different colours and designs would be created, encouraging users to collect the blocks and develop a sense of brand loyalty

  • Building blocks are inherently, stackable, which make them efficient in transportation and storage

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STACKERS

An innovative and eco-friendly alternative to conventional baby shampoo packaging.

Single use plastics make up the majority of plastic packaging produced. Plastics are used for just a few minutes, days or weeks, yet could take 100-300 years to fully break down. Plastic recycling programs exist but do not accept mixed material packaging widely used in baby care packaging.


The objective was to design a sustainable package that looked good, extended the life of the packaging significantly and could be readily recycled.


StackeRs is an innovative new way to package baby bath products. The design encourages users to reuse it as a toy once it has fulfilled its initial function as a container. The design was modelled on a building block toy for several primary reasons:

  • Building block toys are one of the most versatile and timeless toys; children of all ages and generations play with them

  • The aim is to encourage reuse over disposal to limit waste

  • Different products in different colours and designs would be created, encouraging users to collect the blocks and develop a sense of brand loyalty

  • Building blocks are inherently, stackable, which make them efficient in transportation and storage

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©2020 by Jingtong Ng

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